Glenfiddich refreshes core range

27th of November, 2015 | Posted in Brand News | Email Article | Print Article

Glenfiddich 12 and 15 Year Old single malt Scotch whiskies have been given a distinctive new pack design to complete a core range overhaul by owners William Grant & Sons.

The new bottles now feature a more confident and dominant Stag and product information appears on a cream band. Sarah Harding, Senior Brand Manager, Glenfiddich comments, “Glenfiddich is a superior whisky so naturally we want its presentation to match the quality of the award-winning liquid.

The prestigious new look will hopefully capture and reflect our whisky making credentials and the brand’s authenticity and family heritage.”

 

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